A consistent identity helps build and maintain reputation. Logos which are used regularly throughout an institution can carry the identity and reinforce its reputation.

To accomplish this, the ULAB authorities have created a new visual identity style guide that will bridge our campuses, departments, and administrative offices with the ULAB seal and the name "ULAB University of Liberal Arts Bangladesh" - an asset that we all proudly share.

Every member of ULAB has an important role in upholding this new identity by using it in university communications, including print and electronic formats.

The ULAB logo/signature represents the university in all its activities. It is the foundation of our identity and is used on a wide variety of media and marketing materials.

Click here for a large-version GIF of the ULAB Logo. If you need an Encapsulated PostScript/Vector format, please email the Communications Office at This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

When used as a logotype, the name of the university and its acronym ("UNIVERSITY OF LIBERAL ARTS BANGLADESH" and "ULAB") must always be written in upper-case letters.

When used as a logotype, the name of he university must be in CastleT Font, with no exceptions. The font must be in regular weight (bold, italics, light, condensed, etc are not permitted).

Right-click here to download the CastleT Font, then click "Save As".